Twitter is currently testing a label “ Liked by the author in replies to a tweet. This appears when the author of a tweet likes another user’s reply.
A badge tested, but not necessarily deployed afterwards
This new feature was spotted by a media journalist TechCrunch, and is currently being tested in several countries. Concretely, the response liked by the author of a tweet is then marked with a badge visible both by the person who wrote the response, but also by the other people who consult it.
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A Twitter spokesperson said the company is testing different labels to help give people context about the tweets they see, but did not elaborate further. As explained TechCrunch, this feature, while it seems pretty minimal, could come in handy in cases where a tweet has received many replies and the original poster wants to highlight a few of them without having to reply to them directly. On the other hand, it could be perceived as an additional clutter, in particular by adding a label to an already busy space.
The social network is constantly testing new tools, without deploying them on a large scale afterwards. Currently, for example, it is also testing the ” downvotes in the replies to the tweets, letting him know which replies are to be put forward in priority.
Twitter is innovating lately
In recent months, Twitter has tried to change its approach by launching various innovations like Spaces, voice lounges largely inspired by Clubhouse. In addition, the platform has deployed Communities to bring together its users according to their common interests. More recently, it was the turn of Twitter Circle to appear on the social network. Similar to Close Friends on Instagram, it allows tweeters to adjust the visibility of their tweets and limit their reach if they wish.
As a reminder, Twitter is currently going through a rather complicated period. While Elon Musk announced the takeover of the platform, he has just suspended the transaction, casting a shadow over the future of the social network. Its co-founder and former CEO, Jack Dorsey, left the ship at the end of November 2021.