In addition to professionals, Tokmanni invited to the stage for his first fashion show, models from among his customers. Watch the video!
The nationwide store chain Tokmanni organized the first fashion show in its history in the Kellotorni Olympia ballroom located at the Central Railway Station in the center of Helsinki on March 5, 2026.
The collection presented the latest spring and summer collection of the traditional Finnish clothing brand – today Pola, owned by Tokmanni.
In the fashion show of Tokmanni’s Pola brand, two young models also walked along with professional models and models and celebrity models. The event was hosted by host and model Satu Tuomisto, who is Miss Finland from 2008. Pete Anikari
In January, 400 Tokmanni customers applied to be a Pola model and two of them were chosen to participate in this show: from Vantaa Virpi Kamil and Lieksalainen Sanna Turunen. They walked in the show together with well-known professional models and beauty pageants.
Emmi Suuronen Pete Anikari
Pola’s story began in 1927 with Paitatehdas Oy, which was later known as Pallo-Paita Oy and later as Pola Oy.
Alona Kuusisto Pete Anikari
More than 4 million pieces of clothing from the domestic Pola brand are sold annually. In Finland, Pola is sold in each of the more than 200 Tokmanni stores and online stores.
Heidi Willman Pete Anikari
Inna Tähtinen Pete Anikari
