Now they already know me, and concepts for the next few years we have also appointed the university strategy, the structure and development plan. I worked on it myself. So we would actually be ‘done’. But we are not, because if, then please, please, and not to be chosen by you out of habit
says Dr. Muriel Helbig to the approximately 100 university members present.
The turn of the times before the turning point
Muriel Kim Helbig came to the head of the then FH Lübeck in 2014. For the first time, an external applicant was appointed, for the first time a woman as a president. Celebrated by Institute members and press representatives as a “turnaround”. So the turn of the times before the turn of the time. The 50-year-old can look back on an internationally moving career today. Born in the USA, grew up in Lebanon, in Germany and the USA, Helbig temporarily studied in Palermo, Italy and researched at the University of California in Los Angeles.
Before she came to the University of Applied Sciences Lübeck, the doctor of psychologist was a head of the international relationships from 2009 to 2014 Bauhaus University Weimar deals with aspects of the internationalization of the university. Muriel Helbig has been the vice president of the world’s largest academic exchange organization since 2020 German Academic Exchange Service (DAAD).
Schleswig-Holstein’s only technical university was born
During her first term, Muriel Helbig let the words Explure and show strengths lead. In a joint effort, it was written about what it was made of. The FH Lübeck became the only technical university in Schleswig-Holstein. That was not a change in nature. We were, are and will be: a university for applied sciences, practical and application -oriented. But it is still more than just a name change. Because it was the beginning of a development that describes us more precisely, in our core, what defines us, what we stand for
says Muriel Helbig.
Recaluate the character. Soft
Good teaching is the foundation of TH Lübeck. That still applies today
confirms the president at the university -public idea. In recent years, further training for teachers, support structures such as the center of digital teaching, the quality of the quality in teaching, has been created more student jobs. The university members interlink good apprenticeship with digitization and AI. We have expanded the study advice and tutorials, study guides, the orientation semester, introduced a colleague (…). We have anchored research at the Vice Presidential level (…) in internationalization ‘Experience abroad for everyone’, added Southeast Asia including India, Japan and South Korea to our target regions
says Muriel Helbig. One University strategy 2030 Create, with a clear profile: thinking technology and people together, use resources efficiently, make living environments sustainable. Character and soft.
Stand weatherproof. Be confident
Muriel Helbig looks at the developments in the world and in their own country firmly towards 2030. We have a convincing offer, committed relatives and a very good reputation
says the President of TH Lübeck. At the same time, there have never been so many tasks and a lot becomes more complex, even more exhausting.
The motivation of the university members is to be weatherproof together. We have never had so many applications for new courses before – you cannot strategically prescribe that much commitment!
says Muriel Helbig.
Continue to support student engagement, take a close look at the abuse of power, discrimination, sexism and offer appreciative help, further promoting cooperation. And: take responsibility. I would like to help shape, debate. I would like to take responsibility and see it.
The TH Lübeck is not only a social actor of science, but also democracy. I think this is our turnaround: studying, teaching, research, transfer, transfer, networking, working is reinforced that has come to the preservation of democracy
says Muriel Helbig.
This offer is already convincing a democratically elected network. Applause echoes from the room in which Muriel Helbig was confirmed in office until 2032 on March 26, 2025. Not out of habit, but with a two -thirds majority intention.
More information
The full speech by the President of March 19, 2025.