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This white paper is aimed at communication professionals to approach branded podcasting.

The white paper is divided into various parts, we first understand and use the brand podcast, this part brings together various themes:
– Understanding the universe of the podcast as a whole

– Integrating the podcast into your content marketing & brand content strategy

– Producing quality branded podcasts

– And finally, broadcasting podcasts and building an audience

We then have, Extending the inbound marketing strategy with the podcast, to understand this part we have:

– 60 slides explaining how to use the podcast for your brand

– Inbound marketing ideas and use cases

– Tips for producing your branded podcasts

And finally, 10 tools for communication professionals

In short, a real how-to guide, this whitepaper is a simple and practical guide to integrating branded podcasting.

✔️ Visual presentation, schematized specially dedicated to professionals
✔️ Statistics, trends and definitions that make it easy to understand everything quickly
✔️ All the steps to integrate the podcast into your content marketing strategy

On the agenda of this brand podcast guide

  • What is Branded Podcast?
  • Why use it in a content strategy?
  • How to record your podcast?
  • How to build an audience?
  • The 12 Tools to launch your podcast

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