Webinars > Social Networks > The 15 key indicators to monitor your performance on social networks
Meltwater reviews the main KPIs to take into account to measure the effectiveness of its actions.
Through Meltwater
On replay
Social networks are at the heart of any effective inbound marketing strategy. They allow you to interact with your target in just a few clicks. They are also powerful levers to increase its visibility, its conversion rate and its overall ROI. To make sure it really works, it is important to regularly monitor several KPIs. Faced with the large number of different metrics present on social platforms, it is not always easy to know which ones to care about.
In this replay webinar, Meltwater, the world leader in Media Intelligence, reveals the essential KPIs to measure and analyze its performance on social media. The experts give several concrete examples on which you can rely to decipher the results of your actions.
On the program of this conference in replay:
- The 15 important performance indicators for you;
- How to measure the ROI of your campaigns;
- How to analyze the notoriety, the influence or the perception of your brand;
- How to use these results to optimize your future campaigns.
These webinars might interest you
The challenges of social networks in a marketing strategy
Organized by MKKM
02/10/2022 at 11:30 a.m. – Duration: 40 minutes
Register