Engaging your audience on your website can sometimes be a real ordeal. You have to create content that is visually appealing, but also immersive. They must be effective enough to increase their conversion rate and engagement rate. Some platforms like Snackeet aims to help companies deal with these challenges. This is an innovative solution that offers the ability to design and deploy web stories. These are stories with the same format as those of Instagram, but which are launched on websites.
Create content that converts
Thanks to their format, web stories allow you to interact with your visitors and customers in a naturally engaging and dynamic way. On Snackeet, it is possible to build your web story model from A to Z, or to opt for one of the many templates offered in order to start more quickly. There are different types to suit all tastes.
Contextual targeting reconciles consumers with advertising
The interface is easy to handle. Illustration: Snackeet.
Snackeet gives the possibility to create quizzes, polls, forms… Illustration: Snackeet.
The advantage is that the design is fully customizable. From an intuitive interface, the user can add a background, write text or even insert an image or a video. He also has the possibility of putting animated stickers in order to make his content more dynamic, to add a calendar, a location or even Call-To-Action (CTA). The entire creation process is done in drag and drop for simplicity.
Note that Snackeet also allows you to create quizzes and surveys in order to further engage your audience. To collect useful information for its database, it may be wise to opt for a form.
Once the visual is finished, it’s time to launch its content. This step only takes a few seconds and does not require any knowledge of code or web development. You can either copy the link of your quiz, your form or your landing page that has just been created, for example to send it by email, or insert it as a widget on your website.
It is then necessary to connect its CRM, Facebook Pixel or Google Analytics in order to analyze the traffic generated by its content as well as the leads. To keep an eye on its metrics, just go to the “Analytics” tab of Snackeet. It gives access to a lot of data, for example the number of times its web story has been opened or how many people have responded to the survey. They are presented in the form of graphs in order to be more quickly and simply read.
This handy tool is available for $59 for life instead of $708. It allows two members of the same team to access the platform and offers a limit of 5,000 responses per month for forms, quizzes and surveys designed. Note that two other licenses are available, with additional features.
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