SMCP Group: New CEO for Fursac

The SMCP Group, parent company of the Sandro, Maje, Claudie Pierlot and Fursac brands, has appointed a new Fursac CEO.

Jérémie Le Febvre will take over the position at the menswear specialist on May 15, the French clothing group announced on Wednesday. It comes from London streetwear brand A Cold Wall. Before that, the 40-year-old worked for the French streetwear brand Ami.

“Throughout his career, he has developed a strategic vision of the sector, knowledge of menswear in the European, American and Asian markets and leadership qualities that will be of great benefit in Fursac’s development and expansion,” said SMCP CEO Isabelle Guichot .

Le Febvre takes over for Elina Kousourna, who has held the position since November 2019. She moved within the SMCP Group in mid-April and became head of the Maje brand.

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