As technology transforms the labor market and creates new opportunities and challenges, various tools are positioned in each of the industries to mark a differential. This trend is particularly evident in the real estate market, which continues its growth thanks to the dynamism provided by complementary real estate services.
Linked to applied technology, marketing, negotiation, management and investment, these are services that allow real estate corridors to focus on the commercial growth of their offices. There are three large axes in terms of complementary real estate services:
● Management experience of a probably successful business model.
● Continuous training in marketing.
● Vanguardia technological tools.
These instruments – which more than necessary are vital for market transformation and to be able to respond to the new demands of consumers – are erected as the main allies of professionals in a sector that has become fundamental to the Argentine economy. In fact, the latest edition of the Employment Expectations Survey conducted by Manpower Group warns that Argentine employers anticipate a net employment expectation (Jan) of 0% for the second quarter of 2025. However, there are sectors that will be against the countercurrent. The Finance and Real sector is leading the strongest intentions of the sample, with an ENE of+20%, followed by consumer goods and services (+9%), industries and materials (+9%) and information technology (+9%). And it is precisely the synergy between sectors such as real estate and technology that promotes the development of complementary real estate services.
“In an economic context in which inflation was slowed, the dollar has remained relatively low but prices have increased strongly and not the salaries in pesos, and in which a practically zero employment creation is projected by 2025, real estate services complementary to the activity of real estate and real estate corridors – as those that offer networks as networks such as networks as Re/Max, Coldwell Banker either Keymex– They are making a difference, ”he explains Mariano García MalbránPresident of the Real Estate Service Companies (Camesi). “These structures not only professionalize real estate activity, but also boost the labor market by providing concrete opportunities for entrepreneurship, commercial development and continuous training. Its business model allows hundreds of people to integrate as independent agents, with the support of a brand, technological tools and training. That creates a value network that generates very good income in dollars to the agents and continues to grow in times of general stagnation. Add.
In line with providing better experiences to more transparent customers and processes, technological innovation in the real estate sector reinforces a paradigm shift to which more professionals are added every day. The avant -garde is also part of an exponential take -off of the Fintech in Argentina. As can be seen from the last report Finnovista Fintech Radar Argentinathe Fintech ecosystem “maintains its growth rate in number of local Fintech companies until it is 383 and sophisticated its product offer to satisfy an increasingly demanding consumer.” And among the main innovation catalysts is the P segmentRoptech or real estate services.
It is, in short, the impulse provided by the multiple complementary real estate services – especially those related to new technologies – that injects added value to the sector and allows it to be transformed to deal with the short -term swings. In turn, the expansion of complementary real estate services makes it possible for corridors to have a support on different fronts and can focus on growing their businesses commercially.
by ma
