Developers, marketers and analysts agree: properties will be protagonists in the immediate future. Those who daily drive the brick world evaluate and review the year that ends and, on that basis, explain what can be expected in terms of properties.
A concise but effective chronicle of 2024 indicates that the year began with the fall of the rent lawlater approved with the Bases Law. During the course of the year, the debut of mortgage credit stood out, which registered record demand after a prolonged drought, and culminated with the announcement of the divisible mortgages.
“The demand is infinite,” he projects. IRSAundisputed protagonist of the sector. At a Banco Hipotecario meeting, representatives of the company advanced what they expect for 2025, considering the events of 2024: they led the mortgage market, which, although incipient, is far from reaching its full potential, especially if the need for housing.
Some numbers that help illustrate the situation: The volume of deeds in the City of Buenos Aires in October 2024 increased by 31.1% compared to the previous year, reaching a total of 5,987. It was the best October in terms of volume since 2017, according to the specialized portal Zonaprop.
Starting in July, sustained growth was observed in writings, after having reached minimum levels ranging between 3% and 6%. In 2024, an increase of 29% was accumulated compared to the same period in 2023. In October, 16% of deeds were carried out with mortgages, five times more than the 5% registered a year ago.
As for the other two relevant items, The rental offer tripledwhich energized the market. Although prices did not decrease, they did manage to stabilize. According to the same source, The average price rose 2.6% in November and accumulated an increase of 61% in 2024notably below inflation of 113 percent.
“Entities benefit from a reduction in risks, since they diversify them by distributing payments among several owners, reducing the probability of total defaults,” he explains. Carlos Ruiz LapuenteUruguayan investment advisor, lawyer and accountant, in relation to divisible mortgages, the last big topic of the year. “They represent a promotion of partial investment, since they promote the division of properties, favoring small investors,” he details.
In the same line, Federico Gagliardo, CEO of Vitrium Capitala developer with various projects in Argentina and abroad, points out: “Divisible mortgages are a spectacular instrument so that end users, buyers, can acquire their homes from the bottom up, paying for them in installments from the first day.”
Short term
For the developer, access to credit will cause prices to increase in the near future. “There will be much more demand than today, and that will cause prices to rise, since They are currently 50% lower than they were in 2017while construction costs are higher than sales prices,” analyzes Gagliardo.
In fact, brokers highlight that the price per square meter in Buenos Aires is significantly low compared to other cities in the region. All these factors, added to the upward trend in 2024, would indicate that prices will continue to rise.
It is also speculated that there will be changes in the offer, since the possibility of mortgaging will allow many families to realize the Argentine dream par excellence: owning their own home. In this context, a greater role is expected for large unitsunlike in recent years, when small units for investors predominated.
Sustainable
If up to this point the analysis has gone from general to specific, a reverse look also offers clues and allows us to infer what the sector can expect for next year, and even beyond. Specifically, Vitrium Capital’s latest initiative reflects a growing trend: the real estate with a sustainable approach.
“Rotunda al Lago”, the name of the company’s most recent launch, located in an area of lakes near Carrasco, in Montevideo, is aligned with the principles of sustainability. “I have a responsibility,” says Gagliardo, in relation to the environmental impact of the activity and the company’s commitment to reducing its carbon footprint. It should be noted that this development will have the EDGE sustainability certification, issued by the International Financial Corporation.
Furthermore, Rotunda al Lago not only aligns with sustainability from its design, but also projects a lifestyle accordingly. “There is an audience that seeks a slow life, with less stress and in greener and more oxygenated environments.”says Gagliardo. “It is a specific, growing segment, eager for habitats that align with their lifestyle,” he concludes.
by RN
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