IUMAN presents the 2026 swimwear collection – a modern interpretation of men’s swimwear between a relaxed summer feeling, functional design and urban lifestyle. The new collection accompanies sunny days by the water just as naturally as spontaneous aperitifs with sunset vibes and relies on a casual, contemporary aesthetic with a clear design signature.
The campaign shots, shot between Miami, Key West and the Pardo Yachts P43R yacht – a symbol of a sophisticated yet relaxed lifestyle – show Claudio Marchisio, whom the brand first chose as a testimonial for the swimwear collection and who embodies natural elegance. Matteo Robert accompanies him as an expression of a new generation and a more direct, contemporary visual language. This line-up reflects IUMAN’s aim to appeal to a wide audience while maintaining the balance between heritage and innovation.
The focus is on the Iconic line with innovative swimming shorts in different lengths and a new color palette of dark green, petrol or strong red. Clean silhouettes meet smart details: quick-dry materials ensure comfort, while features such as the back pocket with magnetic closure or the bottle opener attached with a carabiner combine functionality with a modern lifestyle.
The Soft Touch line is particularly irresistible. Velvety-soft surfaces and prints inspired by Mediterranean majolica tiles give the styles a holiday feeling. The collection is complemented by reversible models with two looks in one piece as well as graphic patterns, stripes and micro prints that work effortlessly from the beach club to the bar. The Tech Short line ensures maximum versatility: high-performance, functional swimming shorts for active summer days – from jumping into the sea to boat trips to trekking or casual moments in the city.
A seasonal highlight is the Dad & Son Capsule Collection with coordinated beachwear looks for father and son. Because what could be nicer than spending summer days together on the beach and the right matching moments?
The swimwear collection is now available online and in all IUMAN stores.
