Pandora, the Danish jewelry company, which is active in over 100 countries worldwide, relies on Rise with SAP with SAP S/4HANA Cloud. The company wants to advance its international growth and digital transformation. The decision for SAP is part of a more comprehensive strategy to strengthen customer experience and to optimize the processes.
Pandora has developed into a global brand from a small family business in Copenhagen in over four decades. The company employs 37,000 people: inside and generates sales of 4.2 billion euros. With a strong focus on customer experience, Pandora wants to accelerate his digital strategy. The aim is to use it personally and efficiently in the inside: inside across all channels.
“Pandora is a brand that deals with love and celebrating special moments,” says Mariane Heidingsfelder, Senior Vice President Business Transformation at Pandora. “Our digital strategy fully focuses on improving the customer experience. That is our top priority.”
Solution: Rise with SAP and SAP S/4HANA Cloud
To achieve these goals, Pandora chose Rise with SAP. Thanks to SAP S/4HANA Cloud, the company can standardize, simplify and integrate its processes worldwide. This contributes to creating an optimized and data -controlled organization – from production to the sales area.
“I am firmly convinced that business and technology are inextricably linked,” said Heidingsfelder. “We digitize our processes from start to finish: from production to central to the branches and the customer interaction.”
The decision for a cloud-based ERP environment also simplifies the work of the employees: inside. User -friendly dashboards and optimized processes make it possible to spend more time for customer interaction and innovation. “In the branches, we want the employees to find: inside all information in one place to get the customer: in the best possible advice,” explains Heidingsfelder.
Scalable growth and AI innovation
With SAP S/4HANA Cloud, Pandora not only lays a solid foundation for process optimization, but also for innovations with embedded AI. The company is currently examining how this intelligent functionality can continue to support employees: on the inside. “We deliberately started small and learn in the process of how we can use technology to help our colleague: inside, work more efficiently and intelligently,” says Heidingsfelder. “From then on there are no limits.”
Pandora’s approach is a prime example of how technology and culture strengthen each other. “We are an open company that dreams, dares, takes care and delivers,” said Heidingsfelder. “We want to get the best out of technology and achieve our growth goals.”
This article was used with digital tools translated.
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