NoABA, New Academy of Fine Arts, the largest Italian fine arts academy, together with Carolina Herrea created two Study Awards dedicated to female students and people whoalthough not recognizing themselves in the gender assigned at birth, they identify as women and they activated the Alias career at the Academy, in the Milan and Rome offices.
The goal is to promote female employment and equal opportunities in the world of the artsdesign and creativity, also giving students the opportunity to take part in an HR coaching session with the HR Puig team in the Milan office, preparatory to approaching the world of work within multinational companies.
Carolina Herrera x NABA: supporting Women’s creativity. On the left Martine Hellen Johannessen, in the center Martina Lorusso.
The creative path led the young students to deal with the visual reworking of Carolina Herrera’s iconic “Good Girl” stiletto in all its possible expressions, through the use of traditional tools or the most innovative digital technologies.
In this video the works of the 2 winning students and the student who obtained the special mention. Or: Martina Lorusso three-year student in Cinema and Animation of NABA, New Academy of Fine Arts and Martine Hellen Johannessen three-year student in Design of NABA, New Academy of Fine Arts. In addition to Eva Demattè three-year student in Cinema and Animation of NABA, New Academy of Fine Arts.
The works of the 2024 winners
Martine Hellen Johannessen was born in Tonsberg (Norway) in 2000. Her works aim to be one celebration of female power. These are bold, impactful pieces that embrace the essence of femininity. Inspired by Good Girl’s iconic stiletto shape, an emblem of confidence and strength, Martine explores the contours and shapes that women associate with femininity through the delicate art of embroidery.
Martina Lorusso was born in Bari in 2003. In her short film explores the innate sisterhood between women.
«For three years I have lived alone in a big city. At night, my eyes instinctively look for another woman on the street. Seeing her allows me to take a breath, to feel safe. When I was younger, I saw a plaque by American artist Jenny Holzer at the Tate Modern in London that read: after dark it is a relief to see a girl walking towards or behind you. You are less likely to be attacked».
Eva Demattè she earned honorable mention for questioning herself in new way on the theme of femininityinterpreting it with a set of strong and evocative photographs that retrace moments of past memory.
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