Usage is also on the rise. Last year, 218,674 passes were sold, and this year the counter already stood at 157,342 at the end of September, more than in the same period in 2024. The share of passes at an opportunity rate is also increasing, from 2.67% to 3.16%. “That growth shows that we are reaching more people with a limited budget,” says Vandromme. “In this way we make culture really accessible.”

The Museum Pass remains good for hundreds of thousands of museum visits per year, with another increase towards the end of 2025. Vandromme calls on the Minister of Culture to further strengthen the opportunity rate.

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