Sand there’s one thing that Kendall Jenner he always admitted it was his “battle” against acne and skin imperfections. For this reason, when the top model declares that she has found a “turning point”, the world of beauty listens with interest. Kendall, 30, in the midst of rumors of her relationship with Jacob Elordi, she has officially converted to K-beautythe so-called Korean skincare routine, becoming the global face of the brand Anua. In the launch video, backstage at a photo shoot, the model shows glowy, radiant skin. What does it tell us?

Kendall Jenner face for K-Beauty: «This is my holy grail against pimples»

Despite access to the most exclusive dermatological treatments in the world, Kendall Jenner’s favorite product – it seems – to keep redness and breakouts at bay seems to cost just over 20 euros. This is the soothing serumazelaic acid and Anua hyaluronic acid. «It’s my holy grail»confessed the model showing the green bottle in the campaign video.

«It helped me a lot to calm my skin and eliminate imperfections». An ingredient increasingly used by dermatologists in 2026. But how does it work? It acts on dark spots and irregular textures, soothing inflammation and preventing scarring.

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The Korean golden rule: double cleansing

However, the true basis of the transformation of the model’s skin remains the fundamental pillar of all K-beauty: double cleansing. Before applying any active serum, Kendall Jenner cleanses her face using a combo of cleansing oil and purifying foam to remove the set’s heavy makeup and clear her pores of excess oil.

“I discovered the double cleanser and it literally changed my skin,” explained the star. An essential routine, focused on a few targeted ingredients, which demonstrates how to have catwalk-worthy skin you don’t need complicated formulas, but the right Korean allies.

The PDRN trend: PDRN spray for a “glass skin”

The other product featured in the top model’s new routine is the PDRN Collagen Glow Facial Serum Spraya hybrid product that combines the benefits of a serum with the convenience of a refreshing mist to spray on the face even over makeup.

The PDRN – a mixture of low molecular weight DNA fragments, extracted and purified mainly from fish tissues, particularly salmon – is the absolute trend of Korean skincare this year: combined with hyaluronic acid, it creates a hydrating oil capsule barrier that instantly plumps the tissues.

«Look at that glow!»Jenner exclaims in the video as she sprays the mist on her face on set, showing off the coveted effect glass skin (skin smooth and transparent like glass). There’s no harm in trying.

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