The corporate turnaround caused by the resignation of CEO Comolli will have immediate repercussions: the Muharemovic track is strengthened for the defense, and for the center forward…

The algorithm wins, or rather it doesn’t: it falls, disastrously, when on the highest, very highest levels of Continassa the rejection for numbers alone becomes chronic. Damien Comolli is no longer the CEO of a Juventus without the Champions League and without a safe haven to take refuge in: the French CEO loses the appeal exam and his method leaves the scene, deflated, in constant discussion. What happened from the shock sent by John Elkann to his sailors only two weeks ago after the end of the championship? Nothing, because what was supposed to happen had already happened: a question of views and empathy that never took off, a question of opposing characters and personalities, Damien Comolli and Luciano Spalletti were destined not to coexist and, in the end, the latter could only remain standing.

Not very empathetic

At home Damien, at Continassa Giovanni Carnevali, political leader, but human, institutional, but capable of staying on the sidelines one step away from his boys, a man of accounts and football. The era of technical government ends, an adventure made of acquaintances, relationships, contacts begins again: Carnevali knows how to do it. At the end of May, Elkann had thrown the ball into the stands hoping for something miraculous: his employees joining hands and starting to collaborate in perfect harmony. It didn’t go like this, it couldn’t have gone like this: the first moves on the market were a long series of no’s, the attitude of the now former CEO hasn’t changed one iota, Spalletti saw a summer appear before him from the winter cold when the request to be able to coach a nine given Vlahovic’s non-trivial hospitalization ended up forgotten. The former Italian coach is the technical point of reference today and, above all, for the immediate future: the project depends on his intentions, those of Comolli were taken away by the wind in just one season. Elkann took his time, but if time passes without the product changing, it’s better to change: the time was precious because the Juventus owner could delve deeper into quite a few topics with who, Carnevali, was in his head not just today. Comolli no longer spoke to anyone – the dialogue with Giorgio Chiellini himself stopped at the moment in which the championship sanctioned bankruptcy – and the invitation to change the way of acting had not hit the mark, on the contrary: the resignation which he will hand in this morning and which will be accepted by the club’s Board of Directors had remained the only way forward. And the CEO chosen for a revolution that never took off followed it to the end.

Revolving doors

Elkann takes the field and changes everything: he was on the field before, but this time, he takes the ball. The revolving doors at Continassa will have inevitable repercussions on what has been mentioned or not done and what will be done on the summer transfer market. And inside the revolving doors the Dusan Vlahovic dossier could reopen: the Serbian center forward has closed the door to the renewal at figures no higher than those of Yildiz – six million plus bonuses – convinced that he can get what he is looking for elsewhere as his contract is expiring. But Vlahovic closed the Juventus door behind him also because Comolli himself was at the table for the possible new negotiation, with whom there have never been any points in common. Now that the scene is radically different, something could move, it’s not simple, but it’s not impossible either: more will be known by the end of the month also because Spalletti himself is Dusan’s main sponsor and is an interested spectator in the matter.

Strategy

The profile of the young Muharemovic, meanwhile, is taking more and more shape: the boy has made his mark on the Via Emilia, in that Sassuolo where Carnevali has built a little, great magic. The needs to strengthen the team remain the same with a goalkeeper (Dibu Martinez) and a striker (Sorloth), net of Vlahovic’s moves, to be found as soon as possible. Carnevali can also bring his attention to Italian players to Turin as he did for more than a decade at the helm of Sassuolo: this variable would have Spalletti as his number one fan. Via Damien, via the algorithm as a (professional) life philosophy: the technical government has been disheartened.



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