Jenni Vartiainen performed on May Day two evenings in a row.
Jenni Vartiainen at Emma Gala 2025. Atte Kajova
Singer Jenni Vartiainen performed at Tavastia for two consecutive nights. Above Vartiainen, gigs saw an outfit that has sparked a variety of discussions on social media.
Above Vartiainen saw a costume outfit that resembles a historic Cleopatra character.
For example, anonymous message service in Jodel and Video Service in Tiktok have now had a debate on whether Vartiainen’s May Day dress is about cultural ownership. The term refers to a situation where, for example, a person in a privileged group takes elements of other cultures for dressing. Kleopatra was an ancient Egyptian ruler.
– What was the vision of this outfit? Or why such an outfit? The comment of one Tiktok video is included.
– What would us Finns feel like if an American would be on a Finnish national costume? As a mask? Without knowing its meaning and history. This is not ok, one comment is.
The discussion in Vartiainen’s own Instagram comment box is very different. The May Day gigs and the pictures shared there have been mainly arousing incense and positive reactions.
Vartiainen himself has not commented on the discussion around the outfit.
Jenni Vartiainen’s latest album Origin appeared in March.
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