Rapper and entrepreneur Snoop Dogg lives up to his name by launching his own line of pet accessories.

    Dubbed “Snoop Doggie Doggs,” the line of pets takes inspiration from the rapper’s lifestyle, the US brand announced last week. The line is not only aimed at dogs, cats should also be spoiled with it and “live like kings”.

    “If my dogs aren’t fresh, I’m not fresh either. These dogs and their clothes are a reflection of ‘Tha Dogg’ himself, so they must look like a ‘Top Dog’, you know?” said Snoop Dogg

    The collections include pieces such as animal clothing, plushies – including a joint and a boom box -, bowls and leashes, but also fun accessories like a peaked hat with integrated braids – like Snoop Dogg wears.

    The products are available in sizes XS to XL, as well as a large dog size, and range in price from $14.99 to $99.99. In addition to being sold on its own website, the products are also available from the online giant Amazon.

    Snoop Doggie Doggs was developed in collaboration with SMAC Entertainment, a US talent management, production and consulting company, and Little Earth Productions, a manufacturer of licensed fashion accessories and apparel.

    “Snoop Dogg was without question the most fitting and amazing partner we could imagine in the canine and pet space,” said Rob Brandegee, co-founder of Little Earth Productions.