The French children’s clothing brand Petit Bateau, which belongs to the French group Rocher, is sold to the US investment funds.
In January 2025, the Rocher Group, to which brands such as Yves Rocher, Arbonne, Sabon, Docteur Pierre Ricaud, had announced that they separate from Petit Bateau.
The sale has now been completed: The US investment fund Regent LP Regent LP was awarded the contract in 2013 by Michael A. Reinstein and is a cross-sector investment company based in Beverly Hills, California. It invests in various sectors such as software, technology, consumer goods, retail and media.
The Rocher Group announces the takeover by the American holding company Regent
“This sale project is based on the goal of giving Petit Bateau a new growth dynamics. This is borne by the resources and expertise of regent. The company is a specialist in the resurrection of traditional companies such as DIM in France, Bally in Switzerland or La Senza, in Canada, the Rocher group said in a press release and emphasized that the project was Thursday, September 4, 2025, was presented to the staff representatives.
In January 2019, Regent La Senza von L Brands, Dermuttergesellschaft von Victoria’s Secret, acquired.
Internet users are shown on the social platform X: concerned about the loss of a traditional French company that was founded in Troyes in 1893. For the first time in his history, Petit Bateau will cross the Atlantic.
This article was used with digital tools translated.
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