The Gran Canaria Swim Week ends up in the Italian fashion metropolis as part of the White Milano.
The year 2025 thus marks a turning point for the expansion plan of the Gran Canaria Swim Week (GCSW). The aim is to put the main project organized by the fashion authority of the island and to establish it as the only fashion week in Europe for industry professionals that are only devoted to swimwear. Therefore, the GCSW has closed a strategic alliance with White Milano. “An ambitious step that was taken in Synergy with the Gran Canaria Chamber of Commerce and aims to offer designers: inside and local brands to offer a springboard to the global market,” says a message.
In the past, Due GCSW has also been a guest in Germany. In 2022, the swimwear week cooperated with the fashion association Fashion Council Germany and presented an installation at the Berlin fashion week.
Networking
The GCSW will be represented on the White Milano with a trade fair area that is intended to serve as a meeting point to make new strategic connections between designers: inside, buyer: inside, the specialist press and opinion artists: to establish inside. This is an opportunity to show on one of the most influential places in the fashion system, as the swimwear has become a distinction feature of the creative identity of Gran Canaria and generally a rapidly growing sector for the fashion market.
Participation in White will not only consist of a showroom: Networking events, business-to-business meetings and moments of visibility, the Gran Canaria Swim Week offer the opportunity to exchange ideas with the international protagonist: inside of fashion.
Due to the agreement between the Gran Canaria Swim Week and White Milano, the winners: Inner collections of the next issue of the Gran Canaria Swim Week, which is planned for October, will fly to Milan to present their collections during the white output in June 2026. An award, but also a concrete opportunity to enter the important circle.
The upcoming edition of White Milano will take place from June 21 to 23.
White relies on international projects
For White, the fair founded by Massimiliano Bizzi, it is another project with abroad. The Italian trade fair concludes with countries that can be an opportunity for Italian brands and at the same time can bring interesting labels to the Italian market to attract international buyers: inside to Milan.
A few months ago, White was selected by the Al Malki Group to open a pop-up store in the Store Westerly department in Riad. In addition, a strategic agreement was signed in Riad last February with Panos Linardos, the President of the RLC Global Forum. The partnership aims to promote global growth and expansion of the brands selected by White as part of the Circle project developed by Brenda Bellei and Monica Sarti.
“With the Circle project, we want to select a group of small and medium-sized companies, customers: inside of White, and support them in addressing sales channels in the golf states, where the strategic partnership that has just been signed offers us a preferred channel. In particular, Saudi Arabia builds an infrastructure as part of the Vision 2030 that can ensure a double-digit economic growth, and our companies have to be active in this market Starting with enormous opportunities, ”said Brenda Bellei, Chief Executive Officer (CEO) from White last February.
This article was used with digital tools translated.
Fashionunited uses artificial intelligence to accelerate the translation of articles and improve the end result. They help us make the international reporting of fashionunited a German -speaking readership quickly and comprehensively accessible. Articles that have been translated using AI-based tools are read and carefully edited by our editor: Correcting inside before they are published. If you have any questions or comments, please contact me by email to [email protected]