L&T is expanding its range of books and is collaborating with the bookseller Thalia. The Osnabrück fashion retailer has already been successful with books – especially coffee table books – in recent years, which is why the company has now considered how it can simplify this range for itself, explains a spokeswoman at FashionUnited’s request.
It is “troublesome” for the fashion retailer of this size “to create a beautifully curated range with individual publishers,” says Osnabrück. Hence the idea of collaborating with Thalia.
A selection of around eight to ten books is offered at five locations in the sports and fashion stores. There is reading material on the “best surfing spots in the world” next to the indoor surfing area Hasewelle and travel books from the publishing house Assouline together with the premium segment for women.