Italian luxury fashion house Prada presents the Prada Galleria, a multi-level experiential space in the Galleria Vittorio Emanuele II in Milan. The Prada brothers’ original boutique was located there in 1913. The project includes the women’s and men’s fashion boutiques Marchesi 1824, the Osservatorio Fondazione Prada, a private area for customers and an exhibition dedicated to the history and evolution of the brand.
The area will be open to the public from September 2026. Overall, it “represents the ultimate destination to experience the world of Prada in all its complexity,” emphasized management in a statement.
The area extends over both sides of the Galleria, under the central dome. On one side is Prada Uomo, from where all other upper floors extend. On the other side is the Prada Donna boutique. This will be expanded and connected to Prada Uomo by a new underground passage.
Above Prada Uomo, the new premises include several areas. One floor is dedicated to private shopping, custom-made appointments and select categories such as jewelry. Another floor is used for brand events and special guests. An entire floor is dedicated to the ‘Pradasphere’, an ever-evolving public exhibition tracing over a century of Prada creativity.
These innovations complement the historic pastry shop and Café Marchesi 1824 as well as the Osservatorio. The Osservatorio is a space of the Fondazione Prada that began its experimental research activities on technology and cultural expressions in 2016.
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