Javier Milei’s overwhelming force in the elections was a cimbronazo for the leadership. So much so that, traveling the second year of libertarian management, they still try to accommodate, or at least not fall, of the new political map. The earthquake was such that there was even a rearrangement of consultants.
Jaime Durán Barba, one of the architects that the PRO arrived at Casa Rosada, now dialogue with Sergio Massa. And Antoni Gutiérrez Rubí, the Catalan strategist who advised the Tigrense and Cristina Kirchner, is in the corner of Jorge Macri. An advisors.
“Progressism” jump.
Gutiérrez Rubí boasted to be the guru of progressivism. He arrived at the country advising Cristina Kirchner and was Sergio Massa’s consultant in his last campaignin which he was close to keeping the presidency in the ballot, despite his controversial action as Minister of Economy.
His curriculum in the country was almost exclusively linked to Peronism: Fernando Gray, Fernando Espinoza and even Alberto Fernández. Everything changes. Now the guru works for the PRO In the attempt of the party not to be blurred in front of freedom progresses.
The Catalan arrived at the macrista corner recommended by the Argentine consultant, based in San Pablo, Guillermo Raffo. The link with the city government was through Fernando de Andreis, the shadow of Mauricio Macri. Now each of the management and campaign actions are monitored by him. He even involved in the assembly of the list that will try to support the government of Jorge Macri.
Gutiérrez Rubí has already lowered the indications for officials and candidates: they will have to walk the city and respond to criticism with management. The maximum recommendation is that they do not let the campaign be nationalized: it is the danger of facing the presidential spokesman since, near Jorge, Es Mauricio, who is a lighthouse for opposition criticism.
In fact, the first campaign action of Freedom Avanza tried to replicate the national adjustment model: Manuel Adorni insists that the city government should be shrinking and that “it is obsolete.” Jorge Macri protested by the Posta Plan. And Mauricio bothered the need to modernize the district: “Shouldn’t other populist places look like, such as the Menem Rioja?” The former president said in an interview. The central government will apply in capital the same recipe that worked for presidential. The Catalan advisor knows it: that’s why he insists on lowering the election to the local level. That Buenos Aires is discussed, not the country.
The change of Durán Barba.
On the other hand, Jaime Durán Barba, one of the identity makers of the PRO and the most successful campaigns of the party, moved away from Macri. Of course, unlike his Catalan couple, who boasted to be the consultant of progressivism, Ecuadorian always had a wide ideological fan of advice.
In fact, In 2011, in full rise of macrismo in the city, Durán Barba worked informally with Cristina Kirchner, In his campaign for re -election. A sample of that is a photo of the then president inside a player. A very pro aesthetic. The work was confirmed to news by the Ecuadorian advisor.
Now who listens to Durán Barba is Sergio Massa. For now, in the formal, the analyzes are around the ballot in Ecuador, which will be held on April 13. But everything could change if the Tigrense has a more active role in the local political scenario, something that is discussed next to his small table.
Massa and Durán Barba are old acquaintances. In the 2015 campaign, when the establishment asked him to get off to pave the way to Macri against Daniel Scioli, the Tigrense got secretly together with the advisor. “What do I have to do?” He said. “You have to get off,” the then pro -consultant replied without turns. And he completed: “You are young, you have time to be president.” It was there that they met. A decade later they continue to dialogue.
Now, Ecuadorian is very hard with macrismo. He believes that Libertad progresses the electorate and that drags him to the disappearance: “When Mauricio gave the space of change to libertarians, he died. It was a mistake and a brutal strategy for this stage,” he said.
Durán Barba and Gutiérrez Rubí respect each other. In fact, the Ecuadorian wrote the prologue to the Catalan of one of his works, and even shared an interview that Jorge Fontevecchia conducted. But, at least until now, their roles were marked: the first was a reference for the center, while the second was self -promoted as an advisor to progressivism. From the beginning of libertarian management, everything changed.
