MIlano, April 9th (askanews) – Cranchi Yachts, an important Made in Italy nautical company, made its debut at Milan Design Week a Palazzo Clerici with installation Immersio temporis designer Christian Grande. A project that brings the sea to the sky of Milan and explores the concept of time through a double immersion, physical and metaphorical.
“Palazzo Clerici – said Grande – was the excuse to see an immersion of time. Immersio Temporis is precisely this: to think of a feeling for which the sea arrives in the city, pervades this palace, presents us with a suspended hull, so we feel inside a sea, bound with this art, however to rationality, therefore with a top that leads us to an anchoring anchoring that is the great rationality of the construction site that for over 150 years has produced boats, therefore with great history “.
For Cranchi, the installation represents a step towards a vision that goes beyond the construction of boats to celebrate timeless beauty that exceeds functionality and dialogues with the public through a visual and sensory narrative.
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