Strategy comes into focus after Michael Saylor hinted at possible adjustments to Bitcoin strategy that could have a signaling effect for the entire crypto market.
• Strategy considers Bitcoin sales for the first time to stabilize the market and build trust
• The company’s Bitcoin holdings total more than 800,000 Bitcoin
• New financial products continue to drive growth in the Bitcoin lending market
Strategy is considering Bitcoin sales for the first time
Strategy is the largest corporate holder of Bitcoin and the world’s first Bitcoin treasury company. Current statements by CEO Michael Saylor contrast with the company’s previous strategy, according to which Bitcoin should generally not be sold.
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“We will probably sell some Bitcoin to fund a dividend – just to inoculate the market and send the signal that we are ready to do that,” reports Cointelegraph, citing statements from Saylor on Strategy’s May 5, 2026 quarterly earnings conference call. He added that market participants would then realize that “the company is fine, Bitcoin is fine, the industry is fine, the world hasn’t ended.” The background to the statements is a reported net loss of $12.5 billion, which is primarily due to unrealized losses on Bitcoin holdings, as Bitcoin fell by 23.8 percent in the first quarter.
Strategy Reports Strong Growth in Bitcoin and Digital Credit
As Strategy announced in a press release on May 5, 2026, the company held a total of 818,334 Bitcoin as of May 3, 2026 – an increase of 22 percent since the beginning of the year. A Bitcoin return of 9.4 percent has also been achieved since the beginning of the year. At the same time, the company has so far earned around $11.68 billion.
Although the Bitcoin price has fallen by around 8.6 percent since the beginning of the year, the value of the company’s holdings, with a current Bitcoin price of around 81,000 US dollars (as of May 12, 2026), still amounts to almost 66.3 billion US dollars. Strategy also recorded strong growth in the digital credit area: The financial product Stretch has collected $5.58 billion since the beginning of the year – an increase of 189 percent. In addition, cumulative dividends of $692.5 million have been paid on all preferred shares to date, the press release continued.
Classification of the previous Bitcoin strategy
Strategy has been a consistent buyer of Bitcoin since August 2020 and has since used the cryptocurrency as the company’s core treasury reserve. As recently as February, Saylor had clearly dismissed fears of selling: He told CNBC: “I expect that we will be buying Bitcoin every quarter forever.” He also emphasized at the time that even a sharp drop in the price to $8,000 was manageable and that the company could refinance its debts.
Bitcoin financing via new instruments
Strategy is increasingly funding its Bitcoin purchases through dividend-paying perpetual preferred stocks like Stretch. This instrument has facilitated a significant portion of the 145,834 Bitcoin purchased this year, bringing total holdings to 818,334 Bitcoin. The goal is to expand Stretch into the “largest lending instrument in the world,” with liquidity increasing as volume grows, enabling broader use and triggering a “network effect,” Cointelegraph said, citing statements from Michael Saylor.
This is how the stock moves
The share is currently trading at $179.84, 14.43 percent above its level at the beginning of the year. Compared to the same period last year, the development is even clearer: the company’s shares have increased by 21.16 percent (as of May 7, 2026).
Svenja Polonyi, editorial team at finanzen.net
This text is for informational purposes only and does not constitute an investment recommendation. finanzen.net GmbH excludes any claims for recourse.
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