The Italian menswear specialist Brunello Cucinelli can continue to grow in the first quarter of 2025.

Brunello Cucinelli generated sales of 341.5 million euros in the first quarter, which corresponds to growth of 10.5 percent (+10 percent in constant exchange rates) compared to the first quarter of 2024. In the individual regions, North and South America with sales of 125.9 million euros have an increase of 10.3 percent, Europe with sales of 119.7 million euros an increase of 10.1 percent and Asia with 95.9 million euros an increase of 11.3 percent.

“The first quarter of this year 2025 ended with excellent results in retail and wholesale, and we see great opportunities for our brand in the coming time,” emphasized Brunello Cucinelli, Executive Chairman of the fashion house of the same name. “We consider this moment to be something special for the whole world. That is why we have asked all employees in all parts of the world and our external suppliers: to concentrate on our work, namely: trusting, educated, lovable, friendly, compact and concentrated until the economy has stabilized again, and to imagine that these difficulties have their circulation and are part of the life of man; will transform the peoples for a future full of generosity and courage. “

Cucinelli added that the Fashion House Planes 2025 to complete around 10 percent and a “healthy and balanced profitability level”.

Customs: For autumn/winter 2025, the company will work on the new price list in the USA

With regard to the tariffs, the company emphasized that “the introduction of a higher customs in the United States will have no effect on prices in the first half of the year, since, as usual, we do not expect any interventions at the price lists of spring/summer 2025 collections in the shops.”

However, management will work on the new price list in the USA for the autumn/winter 2025 collections and take the higher customs costs into account. “We do not believe that this measure, given the very high profile of our customers: inside and the nature of our brand and our offer, could make a significant change in the purchases of the US-American companies: Inside, as we have already observed in the past when the exchange rate fluctuations on the dollar prices had similar effects,” says the message.

This article was used with digital tools translated.


Fashionunited uses artificial intelligence to accelerate the translation of articles and improve the end result. They help us make the international reporting of fashionunited a German -speaking readership quickly and comprehensively accessible. Articles that have been translated using AI-based tools are read and carefully edited by our editor: Correcting inside before they are published. If you have any questions or comments, please contact me by email to [email protected]

ttn-12