To the surprise of many, The latest fashion regarding mass consumption for the management of anxiety and stress It does not arise from a pharmaceutical laboratory or a spiritual retreat, but from an object as basic as unusual: the pacifier. What in childhood is synonymous with calm and containment, in adulthood it became a sales phenomenon that runs through Asia, Europe and the United States under the name of “adult pacifier for anxiety.”

This trend that went viral on social networks, especially in Tiktok, is an escape route towards a sense of security and tenderness associated with childhood, a kind of psychological refuge in an accelerated world that leaves little margin to pause.
The defenders of this new habit ensure that adult pacifier helps to reconcile sleep, concentrate on situations of work stress, quit smoking or even reduce night snorment. Others use it as a mechanism to deal with generalized anxiety symptoms or as an oral replacement strategy against compulsive behaviors. The key to success seems to be in nostalgia and in the possibility of returning to a children’s state in which the problems seemed minor or, directly, they did not exist.

Start over

In the West, fashion began to arouse curiosity, disbelief and also controversy. Some American television programs showed drivers testing live pacifiers, between mockery and experimentation, as a reflection of the bewilderment that generates the idea of ​​seeing an adult adopting habits typical of early childhood.

Meanwhile, in Argentina the trend has already started. In electronic commerce platforms as a free market, adult size pacifiers are offered with prices ranging from 33 thousand to 78 thousand pesosdepending on the model, material and design. There are sober options for transparent silicone and others more elaborate with intense colors, thematic drawings and proposals aimed at an audience that seeks both emotional relief and an eccentric accessory. The offer includes editions inspired by Halloween, pop culture characters and styles decorated with brightness and striking prints. The phenomenon confirms that, beyond cultural borders, global anxiety finds fertile ground to reproduce in unexpected ways, even through objects that seem taken from the room of a baby.

Sergio R., Head of Systems of an important multinational communications, who operates in the country, confesses: “Sometimes I have very stressful working days. Thousands of people depend on my sector to solve their problems immediately.

Detractors

The psychologist and writer Sun was looking forauthor of the book “Anxiety” (Editorial El Athenaeum, 2025), offers a critical look in front of this practice. According to your perspective, “Anxiety should not be fought with resources that generate dependence or objects that cover the symptoms without addressing the underlying problem”. And he explains: “When we talk about anxiety, we talk about a state that is linked with other primary emotions, such as fear. And we can use different resources or tools that allow us to address anxiety management, but they have to be resources that adapt to our needs, that help us reduce it by understanding that anxiety will host it, to receive already listening, but above all things, we have to incorporate the exploration of what is behind that state.” In your vision, the focus should be in proven tools such as conscious breathing, medication when appropriate, yoga practice or the development of exercises that connect with the senses.

Other specialists spoke against this basic resource. Doctors and dentists, given the consultation, warn that the prolonged use of these pacifiers can cause serious consequences and irreversible in adults, such as generating open bite, alterations in the swallowing pattern and even risk of suffocation if used during sleep.

The boom of adult pacifiers, more than an existential fetish, reflects the pulse of a society that lives in constant tension, crossed by labor demands, social pressures and hyperconnection that does not grant rest. In short, the adult pacifier condenses the spirit of the time: the desperate search for comfort in a context with more and more pressures.

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