About You is expanding to Luxembourg

The Hamburg e-commerce specialist About You has further expanded its international presence. The online fashion shop has now also opened in Luxembourg, the company announced on Tuesday.

Tarek Müller, co-founder and co-CEO of the About You Group, welcomed the expansion step: “We are very pleased to now also welcome customers from Luxembourg to About You,” he explained in a statement. “Not only do we offer them the most exciting and stylish fashion range, but also our personalized shopping experience and unparalleled service.”

The online fashion retailer also announced that it would start “collaborations with influencers and partners in Luxembourg” in the coming weeks. “The aim of the local social-first marketing strategy is to build a long-term relationship with new customers through relevant and meaningful content,” explained the company.

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