Peopleforce, the comprehensive human resources platform of Ukrainian origin that already provides services to more than 1,300 companies worldwide, has just closed a pre-serie financing round for US $ 5.38 millionwith the aim of consolidating its position in Argentina and expanding strongly in Latin America.
The financing was collided by PRACUJ VENTURESone of the most influential HR technology funds in Central Europe, and U.Venturesbased in Chicago. He also participated DNIPRO VCBase based on Silicon Valley focused on early startups.
This capital injection comes at a key moment for the company, which experienced an interannual growth of the 80% in recurring income During 2024. With operations in more than 30 countries and a base of more than 100,000 active users, Peopleforce is positioned as one of the HR platforms with the highest international projection.
His proposal, focused on automating talent life cycle processes, has allowed him to gain the confidence of companies such as Kidscorp, Tul, Hubbing Latam and Clarika in Latin America, as well as global organizations such as Paysera, Ajax Systems and Testdevlabs.
The capital collected will be destined to strengthen local marketing, sales and customer service teams in Argentina, Mexico and Colombia, three of the priority markets in the region. It will also be invested in adapting functionalities of the platform to local labor regulations and cultural realities, with special emphasis on analytical and automation tools based on artificial intelligence.
Strategic expansion
The pre-serie round not only represents a financial milestone, but also a Validation of the business model and the scalable potential of Peopleforce. From Practu Ventures, the director Pawel Leks stressed that “Peopleforce’s innovative approach for HR automation positions them as leaders in the transformation of human talent management. Their capacity for execution and client orientation makes them a key actor in the future of work”.
From U.Ventures, the Investment Director Andrii Sorohan highlighted the profile of the team as one of the determining factors: “They are completely focused on the product and generate real impact for customers. This investment will not only enhance their growth in Latin America and Eastern Europe, but also position them as global referents in the sector.”
For its part, Marianna Bonechi, Dnipro VC Director Partnersaid the tangible value that Peopleforce technology brings to its customers: “Market feedback is overwhelming, especially in terms of time and resources that companies save by implementing this solution.”
With this solid base, Peopleforce projects an aggressive expansion in Latin America, underpinning its presence especially in Argentina, where it already has a growing portfolio of companies of the technological and services ecosystem. The plan includes not only the growth of the equipment and the customization of product, but also alliances with consultants, business chambers and local universities to accelerate digital transformation into talent management.
Solid base
Founded in 2019, Peopleforce has managed to position itself as a comprehensive solution that accompanies companies at each stage of the collaborator’s life cycle, from recruitment to the evaluation of performance and management of the work environment. His vision is clear: to free HR teams from operational tasks so that they can focus on the strategic development of talent.
The co -founder and CEO Andrew Cetinic It summarizes it clearly: “We see a huge potential in the Latin American market. This round will allow us to continue developing a solution designed from scratch for the real challenges faced by HR teams in the region.” His partner and co-zo, Mykola Mykhaylov, complements: “In the last year, our growth in Latin America and Poland was 2.5 times in recurring income. Now we want to climb with more speed and precision, adjusting our technology to the specific needs of each country.”
In a context where the digital transformation of human resources is no longer an option but a necessity, Peopleforce intends to lead the change. With the financial support, the global expertise of its investors and a user -centered approach, the platform prepares to make a decisive regional leap. The next stage is already underway.
By rn
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