The new association presented in Turin. The goal is to promote collaboration between companies aiming for the future of the sector
Piedmont as a reference point for the future of mobility. This is the ambition of Vehicle Valley Piedmontthe new association presented on March 27 at the Skyscraper of the Region on the occasion of the World Made in Italy day. “The goal is to create a dynamic growth platform” he explains Monica Mailander, President VVP. Relating immediately on the support of the Region, of companies such as Italdesign and Pininfarina, but also on the associations of the sector such as the Turin Chamber of Commerce, the Industrial Union, API and CNA to create a network of excellence and collaboration that makes the Piedmontese Mobility District A brand recognized internationally.
enhance the sector
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“Piedmont has always been land of industry, innovation and knowing how to do,” said the president of the Alberto Cirio region and the regional councilor for productive activities Andrea Tronzano. The most immediate example is Fiat, now part of Stellantis, but here are based about a third of the companies in the national automotive chain. I am 713 In total, for a turnover that, according to the Anfia data, in 2024 passed i 20 billion euros And he gave work to 56,356 employees. A sector that is going through a delicate moment due to decrease (Stellantis closed 2024 with -36.8%), but also to the international political climate. Trump has announced the duties at 25% for cars produced outside the United States, while Europe starts towards the abolition of the thermal enginewhen almost a third of the companies in the supply chain produce ICE components and will be forced to reinvent themselves. “It is precisely in the challenges that we must look for new growth opportunities” he says Antonio Casu, CEO of Italdesignduring the press conference. Aiming for innovation and design: in Turin there are also Pininfarina, Cfg Style And Study They design vehicles for manufacturers around the world, to enhance the intellectual capital of a region which, when it comes to cars, has a historical heritage envied globally.
global visibility
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There Vehicle Valley Piedmontlike the Motor Valley of Emilia Romagna, wants to be, “a strategic alliance between companies, institutions and research to accompany the transformation of the automotive”, explains the commissioner Tronzano. The companies that adhere to the association will become VVP ambassadors and will be able to access a network of contacts and initiatives. The first stop is the VTM Michigan of April in Detroit (USA), then there will be other targeted marketing actions and a constant presence to the most important international events, trusting that greater global visibility brings investments and recovery opportunities for the entire sector.
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