THEThe term “skin longevity” is not new: for some years, then a world where life is lengthening, cosmetics is called into question as a precious tool, pEr aging (actually) at best. Thus, the market players develop increasingly advanced research, which widen the vision of skin care to wider concepts such as genetics, lifestyle, with the goal not only to maintain a more beautiful skin But, in the possible, to the best of its potential of youth.
Skin longevity, longevity is the topic of skincare
The cosmetic world is increasingly focusing on the so -called Skin longevity, or on how to maintain the appearance of the skin as healthy and young as possible, calling into question, at the service of the formulations, genetteca, biology, environmental factors, enon alone.
Attention from the cosmetics that arises from the social changes of the last few years: according to i Euromonitor data at the beginning of the year, The world is aging, more and more massively. Based on several forecasts, in 2030 the global population will be composed for 12% of 65 years old, when in 2010 the percentage stopped at 8%, while the life expectancy, always by 2023, will be 74.5 years against 70.7 years of 2010.
The world of beauty is therefore slowly moving from the concept of “anti-age” to that of “longevity”. By lengthening the expectations of life, the world wants Aging with less signs of time possible, and healthy. In short, choosing a valid anti-aging, it is not just for a question of wrinkles.
Aging is also a question of gender: the “femgevity”
A factor that cosmetics must absolutely take into account is also the genre. In fact, there is talk of “femgevity“: Theaging of female skin is different from the male one and undergoes an acceleration with menopause.
In fact, in fertile age, the appearance of female skin is intrinsically linked to the hormonal level. In particular, to the estrogen that regulate the immune system, and beyond. There situation changes drastically with menopause: From this moment, the level of estrogen in women begins to lower, with important consequences on Aging mechanisms.
The Skin Longevity applied in skincare
Starting from 25 years, the skin of the physiologically begins to age slowly: epidermal cell renewal begins to slow down, as well as the production of elastin and collagen. To this natural change are added the genetic factors of genetic predisposition to aging, to which external elements related to the narrow life, such as smog, pollution, exposure to UV rays, wrong habits must be added.
The Skin Longevity in cosmetics offers support from two fronts: on the one hand a Systemic level, or with skincare formulas that help to support the physiological epidermal mechanisms, on the other, at the shield level, protecting the skin as much as possible from external aggressions, and the relative damage.
Some examples in the latest generation cosmetics? Philorga focuses everything on ECEF, New Cellular EncapStulated Factorsthe exclusive complex inspired by biorevitalization, composed of a cocktail of active ingredients including hyaluronic acid, vitamins, antioxidants, minerals and amino acids capable of protecting, in teams, the skin and stimulate their mechanisms of repair, defense and self -regeneration.
New, and with the word longevity in the heart, the trio of creams Longevity Cell Care Cream Of We: born from the scientific research of the Milan laboratories, they combine a pool of functional active ingredients such as Azuki extract, which protects cells from environmental damage, smart peptides that improve the resistance to exogenous stress and the extract of sunflower sprouts that contributes to contrasting the loss of cellular energy. All in three different textures: Light, medium and rich, for every need. And age.
Lancôme also aims to support epidermal longevity: iThe brand identified AMPK, monofosphate-prototein-chinase adenosine activated, A molecule known as “Longevity switch” that exists in every cell and that activated allows you to prolong its youth. The historic skincare line was born around this discovery Absoluenhanced and improved over the years, whose best seller, l‘Absolue The Eye Creamcontains a new assets, the T12 Biotech Pearl ™, selected by artificial intelligence between 4 billion potential active for its high smoothing action.
Not utlim, indeed avant -garde for innovations, the Italian brand of Clean Tech Beauty Bakel, who developed a Longevity Set. Two products, one serum and one cream, consisting of 14 and 38 avant -garde active ingredients that They act on the depth and number of wrinkles, improving compactness, density and epidermal elasticity over time.
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