Un great flashback, the one between Louis Vuitton and Takashi Murakami. 20 years after their first, iconic collaboration, the Maison and the Japanese artist continue to conquer the public of fashion addicts with the latest range of colorful and playful accessories, bags and charmsthe latest range of colorful and playful accessories, bags and charmson sale in the brand’s boutiques starting from 3 January 2025.

The classic Monogram Multicolor in the foreground, available in 33 different colours, with a black and white background. “kawaii” characters, modern silhouettes and an exceptional ambassador: Zendaya.

And now, an unmissable Instagram opportunity. The special Louis Vuitton x Murakami 2025 re-edition indeed is celebrated with an immersive experience in Milan, open to the public.

Louis Vuitton the Milan tram, how to participate

From 8 to 28 January 2025 two trams branded with the capsule motifs they color the heart of Milan, in an exclusive journey designed specifically for customers and tourists of the Milanese city.

Both covered in Monogram multicolor white, the first is a real immersive cinema carriagein which to relive the universe created by the artist for Louis Vuitton thanks to the screening of two anime shorts entitled Superflat Monogram (2003) e Superflat First Love (2009), created by Murakami at the very beginning of the historic collaboration with the Maison.

The Louis Vuitton x Murakami tram café “on the road” in Milan (Photo: Louis Vuitton).

The second however, the Louis Vuitton Cafè tram welcomes guests in pink armchairs and is reminiscent of a literary lounge, with branded micro tables around which you can sit and taste typical Japanese specialties while “walking around” the streets of the centre. A bubble tea and a cookie pop to bite into and/or immortalize from all angles with your iPhone: what more could you ask for? Perhaps, a themed book to read during the tour, like the catalogs to browse made available to patrons celebrating the long-term partnership. Or again, the Louis Vuitton City Guide dedicated to Milan.

How to book the Louis Vuitton tram

To participate in the free initiative, simply book, to do so you must contact customer service on the number 02 00 660 88 88 or connect to the site Louis Vuitton. By selecting the date and time, you can choose a slotchoose a slot (both experiences last 30/40 minutes and start from the shelter in Piazza Castello 2).

Destination: magic. Which never goes out of fashion…

iO Donna © ALL RIGHTS RESERVED

ttn-13