Our taste tests of 2024: private labels take the honors and good looks say nothing about the taste

Every other week, this editorial team tests products from the supermarket with an expert panel. Low-fat cottage cheese, sausages, tea: a total of 23 foods were included this year. Now that 2024 is coming to an end, we are taking stock: do A-brands or private labels win the taste test more often, and what were the big winners?

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