The Mönchengladbach-based clothing supplier Ultimo Fashion GmbH has reorganized its sales organization.
Greta Meyza took over the newly created position of Sales Director on November 1st and has been a member of the management team since then, the company announced on Tuesday. With the personnel decision, Ultimo Fashion is “driving strategic sales management and growth on several levels.”
Meyza came from the clothing supplier Armedangels, where she had held the position of Director Wholesale since 2020. At Ultimo Fashion, she will now “take over the strategic management of the brands Milano Italy, Smith & Soul and Heartkiss and will oversee the sales, further development and structural orientation of these brands together with Managing Director Nelvesa Muminovic at a higher level,” the company explained.
Ultimo Fashion takes over sales in Bavaria on its own
At the same time, Ultimo Fashion announced further changes in sales. In Bavaria, the company ended its long-standing collaboration with the Rösch agency and is now running the sales activities there on its own. Andrea Magne took over regional management for Bavaria on December 1st, according to a statement. In addition, Leonie Stefanidis has been responsible for sales of the Smith & Soul brand in Bavaria as Senior Sales Manager since the beginning of November.
In addition, Annabel Fezer has been appointed key account manager for Smith & Soul. She took over the position at the company’s headquarters in Mönchengladbach on December 1st, replacing Janine Riegert, who, according to the company, has taken parental leave.