The year 2022 is only a few days old, and we can already be sure that there will be no going back to old behavior and structures. The “New Normal” is rightly mentioned everywhere.
But what exactly does that mean and how will the extensive added value of the fashion industry continue to change?
In the last few months the headlines about delivery delays due to closed ports and hundreds of ships queuing in the port have been increasing. The supply chains will change permanently, but how and where will it lead?
Admittedly, a complex question that cannot be answered with 100% certainty – who can predict 100% how consumers, retailers, brands or even logistics providers will behave and continue to change in the future.
Nevertheless, a small group of experts from the fashion industry have asked themselves these and other questions. A first look at the new value chain in the fashion industry. What can we expect and what are the chances?
Mauricio Warchaftig, Chief Sales Officer of Chain balance, interviews the logistics expert and former COO of Hugo Boss as well as the procurement and technology expert Thomas Ballweg, who has been a consultant for GermanFashion for over 10 years.
Together they talk about nearshoring, the largest cotton field in Germany and the power of China!
Watch the teaser interview here: