Adidas Originals, the fashion and lifestyle division of Adidas, presented its collection with Italian luxury label Moncler on Monday.
The collaboration has already been completed Moncler Genius event unveiled at London Fashion Week in February and is inspired by “the journey from the mountain peaks to the city,” said the Herzogenaurach sportswear retailer in a statement.
In the joint designs, the functionality of Moncler meets the urban style of Adidas Originals. The result is long and short puffer jackets and vests as well as training jackets. Moncler’s signature nylon jackets have been punctuated by design elements from Adidas, and the winter outerwear features the typical three-stripes, button placket and oversized, quilted logos. A jacket and a vest appear in an all-over print that combines the logos of the two brands.
In addition to thick outerwear, the collection also includes trousers, gloves and fishing hats. The Adidas Originals NMD and Campus sneakers have received a wintery update from Moncler and have been supplemented with padding to match the jackets. In terms of color, the collection ranges between restrained gray and white and bright green, orange and blue tones.
Following on from the fashion show in February, various artists created human-like figures that were inspired by the designs in the collection. A new immersive platform will also be created on Moncler’s website, showcasing the animated characters and exclusive products in a digital gallery. There, customers can purchase the collection via digital billboards and also access an NFT of the Moncler x Adidas Originals NMD.
The joint collection will be available in the online stores of the two brands from October 4th and also in selected Moncler and Adidas stationary stores from October 5th.