H&M presents the new Studio Winter 2023 collection

LAnd fashion shopping ideas for September are enriched with novelties. From the new H&M collection for autumn-winter 2023/2024, to the beloved Tom Ford eyewear for the stars. But also the bag by Alexander McQueen, the denim collection by Marella and the city shoes by Tamaris.

H&M Studio Winter 2023

«The emotion you feel while watching a mystery film made us think of the trepidation when you find the right piece of clothing for you. We wanted to find a balance between versatile and evergreen garments and looks for special occasionsthe ones that make the heart beat” explains Linda Wikell, concept designer of, about the new collection H&M Studio. Thus the proposal of clothes and accessories takes inspiration from the protagonists of film noir and has as a result a sophisticated dark glamorous mood.

The dominant color, therefore, can only be black, interpreted in a simultaneously bold and sartorial key, interrupted by touches of turquoise and lilac. Among the shoes, the nappa leather boots with sculptural heels stand out, capable of giving personality to the simplest looks. «With strong silhouettes and bold shoulders, the collection is made up of garments that deserve to be worn, and is also full of glamorous and feminine details that make it very seductive» adds Ann-Sofie Johansson, Head of Design of the Swedish giant. H&M Studio thus reaches the ten-year milestone in splendid form.

Back to office

Cognac, cream And hazelnut. The return to the office is sweet with the protagonist nuances of the designer collection of moccasins and ankle boots Tamaris. Perfect for tackling the return to the daily grind with comfort and style, thanks to flat models and comfortable block heels. Routine can be enjoyable too.

Stellar passion

What they have in common Charlize Theron, Keira Knightley and Angelina Jolie? The profession of an actress and also a pair of glasses. They are all fans of the “Whitney” modeliconic frame by Tom Ford. Protagonist of the new “Archive” collection, it maintains the famous “infinity cross” detail of the front and its consequent butterfly effect, but is offered in bold versions, such as the limited edition in ultra-light titanium.

Eternal denim

One, none, one hundred thousand jeans. the collection is once again characterized by versatility Marella Denim. The timeless cotton canvas trousers vary in models, from slim fits to more relaxed cuts. But also in the chromatic proposal: in addition to the different shades of blue, also black and cream. One of the longer-lived garments in the history of fashion that continues to have no end.

Noble soul

For the bag “Seal” Of Alexander McQueen. Which stands out, in fact, for the seal inspired by the Tudor rose, the famous English heraldic emblem who put together the white rose of York with the red one of the Lancasters. The maison takes up the meaning of power and unification, for an it-bag with a strong design, completed by the chain shoulder strap and the soft quilted nappa leather.

Its debut in society was recent, and for autumn-winter it is presented in different color variations and size.

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