(From left) Desigual, Scotch & Soda and Selected Homme.
Image: FashionUnited Marketplace.

What is it:

Shirts with prints are an integral part of the collections at fashion week, but each season they are determined by the current trends and the wishes of customers. SS24 menswear, for example, featured bold, graphic prints in a variety of colors, mostly in relaxed fits reminiscent of ’80s cuts. Instead of the typically popular floral patterns, this season’s prints were a bit edgier and more solid in design, many in primary colors that offered a contrast to the rest of the outfits’ tones.

Superdry.
Superdry. Image: FashionUnited Marketplace.

Why you should order it:

Graphic printed shirts make an interesting addition to a collection and offer men a colorful alternative to the usual button-downs and t-shirts. These models are particularly popular in the festival season, where printed shirts have become something of a fashion favourite. Festival-goers like to use the shirts to dress up, but also to leave their comfort zone. Not only that, but the oversized fit often featured on these pieces has helped the shirt become somewhat gender neutral. Women can also join this trend by wearing the men’s models, which makes the printed shirt even more attractive.

Garcia.
Garcia. Image: FashionUnited Marketplace.

Where we saw it:

There were a variety of ways for SS24 to explore the printed shirt trend, but clean, angular shapes defined the print styles this season. Renowned for his eye-catching creations, Belgian designer Walter Van Beirendonck was at the forefront, offering yellow, red or black shirts that featured striking graphics and were paired with contrasting prints. Sacai used die-cut shapes to embroider shirts, while Koché used handwritten patterns to create custom prints. Feng Chen Wang and Marine Serre, on the other hand, went for florals, with the latter employing a patchwork effect while the former took the print in a more traditional sense.

Komodo.
Komodo. Image: FashionUnited Marketplace.

How to style it:

Printed shirts can offer playful styling opportunities for their wearers and encourage them to push fashion boundaries. It is sometimes possible to find a shirt that can be paired with matching shorts, providing an effortless and easy fashion forward outfit for those looking to be a little more daring. If that’s not for you, you can combine the garment with fitted trousers or denim shorts, which can be combined with sneakers or elegant shoes, depending on the occasion. Wear a tank top or t-shirt underneath, with the shirt hanging open to add depth to the look.

Weird Fish.
Weird Fish. Image: FashionUnited Marketplace.

The printed shirt is a fun year-round companion that can be just as relevant in the colder months as it is in summer. The styling options make it possible and offer men’s fashion a playful addition to the collection that appeals to a wide range of customers.

PME Legend.
PME Legend. Image: FashionUnited Marketplace.

Similar items that you can (pre)order can be found on the FashionUnited Marketplace.
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This translated post originally appeared on FashionUnited.uk

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