Iltalehti found out which products in Finland are missed.
- Some food products that have been removed from the stores’ stores are persistently hoped to return to sale.
- Sometimes an old favorite product can return to stores if there is enough demand for the product and it is still possible to manufacture it.
- Re-launches of retro sweets are usually popular.
Many of the delicacies found in the selections of stores in recent years have left their mark on the hearts of Finns, and the pain of longing may not have eased even after years.
Sometimes consumer indifference is rewarded when a long-awaited product eventually returns to the stores ’selections.
Iltalehti collected food products for this story, which at least some people would welcome back to store shelves.
Kesko’s K-Kuluttajapalvelut reports that customers especially long for Jambo chocolate bars, Roope Duck coins, Pastirol lozenges, Black Pete licorice and Rose chocolate, among other things that were previously on the market.
K-Group’s Confectionery Selection Manager Kirsi Romppainen indeed, relaunches of retro products have generally been very popular.
– Examples of these are Silver Coffee and Merkkari some years ago. The latest products to return to the market after the break include Fazer’s Mssä yx and Ässä Hssäkkä, Romppainen says.
As part of childhood memories
Many consumers have also missed many Pirkka products that have been discontinued.
– Pirkka rum cake biscuits and tar ice cream in particular are still regularly and persistently returned to the selection, Design Manager Elina Suuriniemi says.
Pirkka jungle cereals and Inkkari and Vinkari confectionery patterns can also be found in the list of desired products.
– Of these, customers say that the products have been part of their childhood memories and would like to be able to buy them further.
– We are pleased to announce that Pirkka Vinkari is still on sale, Suuriniemi continues, and at the same time points out the changed packaging of sweets.
It is hoped that Pirkka tar ice cream will be back in the selection. K-Food
With regard to beverages, consumers have missed glass bottles in particular, instead of the current plastic bottles and cans.
– In particular, the 0.33 and liter glass bottles of soft drinks, including Frisco, Aurinko Palma, Aurinko Jaffa and the so-called dachshund, ie the 12-pack of beer, seem to evoke nostalgia. Many customers also want the triangular tetras of Trip juices back, the K-Group’s selection manager Sami Lampinen says.
Chocolate and bacon chips
There are also various discussion forums about the favorite products that have disappeared from stores. Among other things, the women’s Facebook group’s January Facebook chain has garnered more than a thousand comments from friends of products that have been discontinued.
Did you have time to taste the milk chocolate teased with iced coffee and chocolate cake? Fazer
Based on the update, Vessel’s mint cocoa, Rasberry Cheesecake Kismet, Lidlin Crusti Croc Bacon Snacks, Susette puddings and Bravo chocolate-banana ice cream would be needed back.
Leaving the selections of R-kiosk Karkkituuti and Karl Fazer Travel New York chocolate bar also annoys many.
In addition to the completely discontinued products, the recent complete overhaul of the Royal Chocolate Bar evokes a wide range of emotions. Many are upset about the new taste of chocolate – and some even hunt for old bars in some familiar wrappers found in some stores.
The recently revamped Royal Chocolate Bar shares opinions. Cloetta
The law of nature dictates
However, not all past, future and current products fit into stores at the same time.
Sales Director of the S Group’s grocery trade Antti Oksan according to the “law of nature” prevails on store shelves. This means that older products need to make room for new ones from time to time.
Consumers’ longing for delicacies, such as sweets, ice cream and beverages, can also be explained in part by the constant change in product ranges.
– Delicacies and ice creams are the products with the largest variety of selections, as they are so-called stimulating products that attract new flavors and are less often bought as planned.
According to Oksa, the aim is to make such products as attractive as possible. In this way, new interesting and attractive products also gain a foothold as others give way.
There would still be buyers for this ice cream – if the Ladies ’Facebook chain is to be believed. K-Food
Trends come and go
According to the sales director, in addition to the limited shelf space, the changing selections of the stores are also affected by people’s consumption habits and trends, the constantly available new supply and the living demand for the products.
According to Oksa, for example, ten years ago, light cheeses were in line with the consumption trend and lightness was considered an important selection criterion. Dozens of different light options were found on the cheese shelves at that time, of which only a fraction remain.
– Saturday sausage and french bread are also the first to come to mind of product types that were decades ago, and even ten years ago, much larger product types. Today, only individuals are available.
Products that ride on the crest of momentary trend waves also sometimes wither away. Of the lost fashion phenomena, Oksa names the so-called cricket products, or insect protein.
People’s consumption habits vary over time. Ismo Pekkarinen / AOP
– When one such product struck, dozens of others came to the brink, but pretty quickly they left the selections except for some.
According to Oksa, new products are sometimes challenging to succeed in the market.
– For certain product groups, people’s habits are typically really strong, which is why it is quite difficult to break through new products and break a person’s familiar purchase formula, Oksa says.