Drykorn is back at Pitti Uomo. It is the first time since the outbreak of the pandemic that the German fashion retailer is exhibiting again at the men’s fashion fair, Drykorn announced on Friday. The company was last in Florence in January 2020.
“By returning to Pitti Uomo, we are definitely underscoring our international ambitions for the years to come,” said Sebastian Ross, Head of Sales International at Drykorn. “We use this platform to create a ‘touchpoint’ with the brand and most importantly the ‘beautiful people’ behind Drykorn.”
After Pitti Uomo, which takes place from June 13th to 16th, it’s on to Paris Menswear Fashion Week. The fashion retailer has a showroom in the French capital.