Lars Windhorst has sold his shares in Hertha BSC to a Miami-based company. “777 Partners, a strategic investor in soccer clubs worldwide, and Tennor Holding have agreed that 777 Partners will acquire Tennor’s 64.7 percent stake in Hertha BSC GmbH & Co KGaA,” Tennor said in a written statement , about which the German Press Agency reports.
Nothing was known about the sale price. “We are giving our Hertha shares to an internationally renowned football investor with many years of experience. Hertha BSC can benefit greatly from this new shareholder,” said Windhorst, CEO Tennor Holding. “He brings not only economic strength, but also a lot of professional experience and an impressive network of international football clubs. The entry of 777 Partners is a step towards a successful future for Hertha BSC.”
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The company is no stranger to the football market. The network portfolio includes clubs Genoa CFC in Italy, Vasco da Gama in Brazil, Standard Liège in Belgium, Red Star FC Paris in France, Sevilla FC in Spain and Melbourne Victory in Australia. The company is also active in other sectors such as aviation, insurance and personal loans.
“The transaction will be fully consummated upon approval by Hertha BSC, who have a contractual right of first refusal of the shares,” Tennor continued. Hertha responded on Wednesday with a statement: “We are happy about this news. Everything else will now be dealt with in accordance with our agreement.” Nothing has changed about that, Hertha replied to a request on Thursday morning.
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