Marc O’Polo continues its internationalization. The clothing supplier from Stephanskirchen is expanding in stationary trade to Canada, Denmark, Greece, Italy and Spain.
The company relies on strategic partnerships for shop-in-shop concepts, Marc O’Polo announced on Thursday. To this end, the clothing manufacturer has teamed up with strong trading partners in the respective markets: Hudson’s Bay Company in Canada, Magasin du Nord in Denmark, Attica in Greece, Coin and Rinascente in Italy and El Cortes Inglés in Spain. Retailers will start selling the Fall/Winter 22 collection of the main line in September. In the future, however, the range will also be expanded to include denim, shoes, accessories, body and beachwear as well as home products.
The company is already represented online in the markets. In October, Marc O’Polo expanded his online shop from 23 countries to 18 more: Denmark, Greece, Portugal, Norway, Iceland, Croatia, Serbia, USA, Canada, Turkey, United Arab Emirates, Israel, Qatar, New Zealand, India, Singapore , Japan and Hong Kong. In addition, e-commerce was strengthened internationally through partnerships with online retailers such as Zalando and About You.
New showrooms
In addition, new showrooms will be opened in Athens, Stockholm and Verona, which should strengthen the wholesale business in Europe. The company only announced one at the beginning of May new showroom and a flagship in Paris.
Marc O’Polo AG is active in 40 countries with its own online shop. The company also works with around 2,000 trading and franchise partners and is also represented with its own stores.