Following the formation of the Asos and Nordstrom joint venture in July 2021, the duo have now unveiled their first physical stores in Los Angeles and New York City.
The partnership between the two includes a minority stake by the US retailer in Asos-owned brands Topshop, Topman, Miss Selfridge and HIIT. Last year, the two retailers said the joint venture would support the growth of both companies and offer Asos’ products on Nordstrom’s e-commerce platform and in select stores.
“We are very excited to partner with Nordstrom, which is a perfect fit for a number of our Asos brands and allows us to accelerate the execution of our strategy in North America,” read a recent statement Giving customers the confidence to be who they want to be and feel their best, and Nordstrom is the ideal partner to help us do that.”
The launch of the two co-branded stores includes items for a variety of Asos brands, as well as Nike, Levi’s and other vintage partners.
Customers can buy both men’s and women’s collections at both locations.
Nordstrom, New York City
This translated post previously appeared on FashionUnited.uk.