The days of traditional cash registers already seem a long way off. In recent years, new collection solutions have appeared. The goal? Offer more speed to the customer, and more flexibility to the merchant. For it, the payment terminal goes mobile. This wireless device can be used as a point-of-sale terminal. Over the course of technological innovations, it has become widely democratized. It transforms the experience of small merchants and customers alike.
A way to gain mobility
For professionals managing a commercial activity, the mobile payment terminal has various advantages. The first is certainly the mobility it offers. Indeed, this solution makes it possible to collect customers wherever they are. No wired connection is required as is the case with traditional terminals. Payment is made directly from a small box.
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This option is ideal for companies that have to travel regularly. This particularly concerns salespeople, delivery people or even shopkeepers offering home services.
Small and medium-sized companies can also benefit from the advantages of the solution to gain flexibility. Indeed, the mobile payment terminal allows you to cash in quickly, no matter where you are. This is useful for saving time and speeding up transactions. The ticket is sent by SMS or email to the customer in one click. In some cases, it can be printed.
From a financial point of view, it is less expensive to set up a mobile payment terminal than to install a traditional cash register. The intervention of a technician is not necessary, because the start-up of a TPE of this type only takes a few minutes. A simple 3G, Bluetooth or wifi connection is required.
It is therefore worth saying that this solution can be profitable for small business owners who do not want to invest large sums in their payment solutions.
A solution to improve the customer experience
If this solution transforms the daily life of merchants, it also revolutionizes the consumer experience. With the mobile TPE, it is the payment that comes to the customer. The latter does not need to move in the sales area or queue to pay for his purchases. He has the possibility of paying in one movement using his smartphone or his contactless credit card. It only takes few seconds.
At a time when this type of payment is increasingly popular with customers, the speed offered by this solution is a considerable asset. They can pay with their preferred means in all situations and in an instant. This way, they are offered a seamless experience. This is a differentiating element that can help build customer loyalty.
For small and medium-sized businesses, the mobile payment terminal is therefore a simple way to offer payment by bank card. This is essential, especially when we know that in 2022, 68% of French people prefer to pay with this means of payment, and more particularly contactless (Statista data).