The May issues have a clear story for those who know how to read them. According to IBOPE data in the Monday to Friday period from 7 a.m. to 12 p.m., A24 closed the fifth month of the year with an average of 1.54 points in total households, against 1.47 that it had marked in the same period of 2025. Going up seven hundredths in a market as atomized and competitive as that of news channels is not a minor fact: it is the confirmation of a trend that has been consolidating since the Grupo América signal opted, at the beginning of 2025, for a fundamental editorial refoundation.
But the year-on-year comparison shown in the IBOPE table tells an even more striking story: while A24 grew by 4.8% between May 2025 and May 2026, TN fell by 11.1% —from 2.62 to 2.33—, C5N fell one 3.4% —from 2.08 to 2.01—, Crónica TV fell 3.7% and LN+ plummeted 32.2%going from 1.15 to just 0.78 points. In this context of general decline – the total news segment fell 6.7%, from 9.00 to 8.40 points – A24 is the only channel on the podium that is swimming against the tide. It is also worth noting that AR12 and Canal 26 also grew —23.1% and 14.6% respectively—although from very small bases. The structural fact remains one: while the market contracts, A24 advances.
Eduardo Feinmann, Luis Novaresio and Antonio Laje They are the star journalists of A24 who previously belonged to LN+ and who, on their return to Daniel Vila’s emporium with the help of Juan Cruz Ávila, are beginning to bear fruit in the ratings. The start was not easy, but a year or so later, that difficult start looks like the prehistory of a project that found its form.
Antonio Laje anchors the mornings from 6 with “Otra Mañana” and usually positions the channel second behind TN in the earliest morning slot, one of the most competitive on the dial. Luis Novaresio, in charge of “Buen Día A24” from 10 a.m. to 1 p.m.has been recording numbers in recent weeks that exceed 2 points in specific bands, a mark that until not long ago seemed unattainable for the signal.
Prime time, with Eduardo Feinmann from 6 to 8 p.m. and Pablo Rossi Completing the night with “H20”, it is the channel’s strongest block: Feinmann on A24 is characterized by a direct, intense style focused on political, economic and police news, with strong editorials, spicy interviews and debates where strong opinions predominate, and that translates into numbers. In prime time slots in May, A24 scored 2.5 points, surpassing TN and C5N in its time slot.
The big addition of 2026 was Horacio Cabak. The driver had been doing the first morning of LN+ and had requested a time change several times without success. A24 gave him what LN+ couldn’t: the afternoon. Cabak took charge of “Agenda A24”its new cycle on the signal, which began after 2:30 p.m. within the framework of the changes in the channel’s grid. The result was immediate: “Agenda A24” was in the fight for second place in its strip and competed for first place many times with TN and C5N. The passes with Nacho Ortelli —who hosts “Hora Crítica” from 4 to 5 p.m.— not only generate the viral cuts that feed the channel’s networks, but also build a screen continuity that builds loyalty among the afternoon audience.
Added to this framework is a direction that has been working: Verónica Aragona, former C5N, and Fausto Jaime, former TN, editorially lead a channel that has learned to combine informative rigor with the timing of the algorithm. Passes between drivers became one of A24’s differentiating assets: they generate their own content, humanize the screen and, when they go well, they become a viral clip before the day is over.
The weekends tell another part of the story. Cabak has been adding since Sunday mornings and, in tandem with Maxi Sardi, they manage to surpass LN+ easily in the direct versus Roberto Funes Ugartewho hosts Saturday and Sunday mornings on the La Nación channel. That detail is not anecdotal: Funes is one of the friendliest figures on the LN+ screen, and if A24 systematically surpasses him on weekends, the gap between both signals is deeper than the monthly average suggests.
Because the monthly average, precisely, is the worst enemy of LN+. A couple of years ago, LN+ used to be in third place in the ranking of news channels, behind TN and C5N. However, that situation changed with A24 climbing to the podium and Crónica establishing itself in fourth position. The 32.2% year-on-year drop shown in May data is the most scandalous figure in the market and explains why Nicolas Bocachethe former C5N who took over the direction of the channel in March, has a profound redesign of the grid on the table to implement at the end of June.
The changes coming to LN+ aim to redistribute the available talent in the slots where the channel draws the most audience. Hugo Macchiavelli and Vivi Valles They will return to the weekends. Funes will take the first morning from Monday to Friday until 10, with the aim of fighting on the strip where A24 with Laje has been doing damage. Pancho Olivera He would drive until 1 p.m. and María Laura Santillán would follow him at noon. In the afternoons, Débora Plager will castle schedule with Paulino Rodrigueswho will in turn pass with Cristina Pérez. The rearrangement of equipment that these changes bring with them is already generating a revolution in the studios of La Corte, from where the La Nación newspaper channel is broadcast.
The diagnosis that these movements reveal is one: LN+ knows that it lost third place and that recovering it requires major surgery, not makeup. Meanwhile, A24 continues to rise. Every tenth that it gains in the monthly average is one more argument for advertisers, for drivers who evaluate next steps and for an industry that looks closely at how the signal managed to be the channel that grew the most in the segment in just over a year.
by RN
Image gallery
