At the Global Fashion Summit, Pamela Anderson combines fashion and animal welfare

At the Global Fashion Summit in May 2026, Pamela Anderson, ambassador for the Danish jewelry brand Pandora, spoke about animal welfare. For her, activism, even if romantic, is a personal choice. But it is also a concrete struggle that has already helped create laws and change things.

Responding to a question from journalist Emily Chan about animal welfare in fashion, Pamela Anderson explained: “My father was a hunter. He always told me: ‘Never go into the cabin’. Of course, that was the first thing I wanted to do. With my friends we opened the door. I discovered a dead deer hanging upside down, without a head, its blood slowly dripping into a bucket. The moment I understood what I was seeing, everything changed. It was over.”

“I remember going to my father with my little pigtails sticking out and making him promise that he would never hunt again. He kept his word. He never hunted again. That was actually my very first act of activism.”

Pamela Anderson adds that she has always felt close to animals. Sometimes she trusted them more than people. When she was given a media platform through her role in the series ‘Baywatch’, she realized that these vulnerable beings had no voice. So she lent them hers.

Pamela Anderson describes herself as a romantic activist

“It was wonderful to work with various NGOs and associations who are doing good work,” adds the actress. “I was able to speak around the world and help pass laws where none existed. But we can also make these decisions in private. Today, when you go to a restaurant, there is always a vegan option. We no longer have to raise our hand and say, ‘Sorry, I need this or that.’ These options are now part of our culture.”

Activism used to be a fun game for them. Today, it is her way of “leaving an impact on this world.”