The US footwear and clothing supplier Wolverine World Wide Inc. has filled several leadership positions in its work footwear division Work Group. The aim of the measures is to promote product innovations and the global growth of the segment, the group announced on Tuesday.
As part of the reshuffle, Mike Maloney moved to the newly created position of Global General Manager for the Wolverine brand, which, alongside the shoe labels 1000 Mile by Wolverine, Cat Footwear and Merrell Work, is part of the group’s Work division. In his new role, Maloney will expand the work boot business, strengthen the brand’s premium positioning and increase its cultural relevance, according to a statement.
Maloney’s previous position as Chief Product Officer of the Work Group was taken over by Ryan Drew. In the future, he will be responsible for the segment’s entire product strategy and, according to his new employer, brings with him over 25 years of experience in the global footwear and clothing business. Among other things, he previously worked for the sporting goods provider Under Armor Inc.
Additionally, Ben Harrison has been named General Manager of Cat Footwear International. He previously served as general manager of Merrell Canada within the group. At Cat, he will lead the brand’s international business, with a particular focus on accelerating global growth and regional anchoring in key markets, according to a statement.
Justin Cupps, president of the Work Group, said in a statement that the new leadership structure will allow the division to move more quickly and make more targeted decisions to accelerate growth.
“By strengthening the connection between product, analysis and storytelling, we are enabling the Wolverine brand to build on the trust and credibility earned over generations and create new innovations for the way we work and live tomorrow,” said Cupps.
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