Adidas shares extended their losses early Wednesday afternoon.
At its lowest level since mid-September, the decline was at times more than 5 percent. In the Dax, which remained little changed, the sporting goods manufacturer’s stocks were by far the weakest value.
Traders justified the latest losses with statements made by management during the conference call – and particularly with statements about business in the USA. The statement that US retailers are currently acting cautiously with their orders is probably causing some nervousness. The Herzogenaurach-based company’s final figures for the third quarter presented on Wednesday had previously no longer been a price driver.
However, Adidas seems to be getting the effects of US tariffs better under control. Investors were initially somewhat irritated by statements about this. For the current year, CEO Björn Gulden only expects losses of around 120 million euros. The francs had previously assumed a negative impact worth 200 million euros.

