“Deeply shocked and hurt”

BVB prudes stuttering influencer

09/26/2025 – 02:45 a.m.Reading time: 2 min.

Dortmund fansEnlarge the picture

BVB fans: The association gets into controversy due to a clip on social media. (Source: Federico Gambarini/dpa/dpa pictures)

A British influencer accuses Borussia Dortmund of abusing her stuttering in a clip on social media for clickbait. The club reacted immediately.

The Welsh influencer Jessie Yendle has accused Borussia Dortmund of making fun of her stuttering in a video clip on social media. The 30-year-old has more than 3.5 million follower on the Tikok platform and is committed to more awareness of people with language disorders with her contributions.

Specifically, it is about a video that BVB published on Tiktok in early August. The clip showed how Jessie Yendle had difficulty in stuttering to pronounce one sound before the repetition of the beginning of a popular Tikok dance track, which was played over pictures of the BVB striker Serhou Guirassy.

The Britin was anything but agreed with the presentation. Yendle said the BBC that she was “deeply shocked and injured” when she saw herself in the now deleted contribution. They made fun of their voice disability – “on public stage”. The video of the German Football Club is nothing more than “Clickbait at the expense of a stuttering”.

According to the BBC, the video was viewed over 760,000 times before it was deleted. Borussia Dortmund finally said that one was “deeply affected” about the reaction and invited Yendle to a Champions League game to show her “that we are good people at Borussia Dortmund”. It was not the Bundesliga club’s intention to “embarrassed someone, to insult or attack,” said a BVB spokesman.

But the influencer left the offer unanswered. She criticized that the club had apologized – but without real interest in an examination of the topic: “To be mocked on such a public stage. Then I thought: ‘No thanks, you can keep your football cards,’, Yendle told BBC. “It was like an excuse for bad customer service,” she said.

The triathlon organizer Ironman had previously posted a similar video with Yendle-also deleted later, also with an apology. But here, too, the influencer is dissatisfied.

Yendle explains: “I want you to apologize to my community, because there are so many people with voice disabilities who had to watch this video.” It is more than just a video. “There are also children and teenagers who scroll through social media and have seen this clip. They may have a voice disability.”

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