PRepane yourself: The Milan Fashion Week of September 2025 promises strong emotions. 171 events in seven days, between dream fashion shows, highly anticipated debuts and a tribute that will make everyone move. Because this time the Milanese fashion will have to deal with an absence that weighs: that of Giorgio Armani, disappeared a few days ago, but which will continue to be The real protagonist of the week.
54 physical shows, 4 digital, 78 presentations, 7 by appointment e 30 collateral events: Italian fashion responds to mourning with new creative lymph. Between highly anticipated Maison debuts of the caliber of Gucci And Versace, surprise returns and events open to the public.
The last lesson of King Giorgio’s style
A few weeks after Death of Giorgio Armani, Milan will pay homage to one of the most illustrious founders of the Milanese fashion week. AND state of facts Giorgio Armani’s parade confirmedwhich will close the calendar Sunday 28 September at 7pmin Brera, presenting the latest collection signed by the designer. It will be a moment of emotion and memory, which is accompanied by the exhibition for the 50th anniversary of the maisonpersonally treated by the stylist until the last days of his life. A double tribute that confirms how much Armani’s legacy remains alive, guides for a fashion system in full transformation.
The last parade signed by Giorgio Armani will be Sunday 28 at 19. (Photo by Cedric Ribeiro/Getty Images)
The fashion shows not to be missed: debuts and return to the MFW of September 2025
Waiting for the last farewell to King Giorgio, in this Milan Fashion Week of September 2025 all eyes will be focused on the debuts of the new creative directors. Demn from Gucci, where he will present his first collection through an inaugural event behind closed doors, Dario Vitale from Versace (with an underwear happy), Louise Trotter to his first defilè for Bottega Veneta Saturday 27 e Simone Bellotti At the helm of Jil Sander, On Wednesday 24. On the catwalk, Dhruv Kapoor, Pierre-Louis Mascia, London Knwls and the brand SA on Phi will also arrive for the first time for the first time as new proposals. Return Instead on the calendar Stella Jean, The Attic, Boss and Blumarine, also the latter fresh of creative director, with David Koma.
Gucci autumn winter 2025 2026.
The state of fashion
If the catwalks tell the creativity and the big names in the sector, the other side of the Milan Fashion Week of September 2025, the one lived by buyers and customers, tells of a first half of 2025 That was not a walk for Italian fashion. Sales down of -3.6%, American duties that make the budgets tremble (although not yet applied), an export that slows down despite its 88 billion euros. Retail sales of clothing and shoes? Weak. The commercial balance? Still positive (+12 billion) but with 3 billion less than 2024.
Translation for fashion addicted not very accustomed to the economist’s lexicon: The system holds, but with the pulled handbrake. Between global tensions and the need to reinvent itself, the Italian industry browsing on sight. And it is precisely in this scenario that the Milan Fashion Week of September arrives, called more than ever to act as a lighthouse.
Collateral events: those open to the public (and not)
In addition to the fashion shows, the calendar is teeming with Parallel appointments. The projections of the public will be open to the public Cinemoda Club of Vogue Italia and Kering in some Milanese cinemas, immersive experience Pucciverse at Palazzo Clerici and of course the Fashion hub, which until 28 September will host exhibitions and installations dedicated to emerging creativity.
From the Bottega Veneta catwalk.
More exclusive, however, some key moments reserved for professionals: the presentation special by JW Anderson at Casa Cipriani, the third edition of the Black Carpet Awards at the Manzoni Theater, i CNMI Sustainable Fashion Awards at Scala on Saturday 27 and the event of Trussardi, A short film with Eva Herzigová and Fernando Lindez that marks the beginning of a new chapter for the Maison. One thing is certain: tra emotion for King Giorgio and curiosity for the new creative directors, This edition will remain in history. Milan Fashion Week is preparing to write a new chapter, where past and future meet on the catwalk.
The final calendar of Milan Fashion Week spring-summer 2026
Tuesday 23 September
15:00 – Diesel
16:00 – Dhruv Kapoor
17:00 – Alberta Ferretti
18:00 – Iceberg
Wednesday 24 September
09:30 – Luisa Beccaria
10:30 – Jil Sander
11:30 – Daniela Gregis
12:30 – Antonio Marras
14:00 – Fendi
15:00 – Vivetta
16:00 – Missoni
17:00 – Onitsuka Tiger
18:00 – N ° 21
19:00 – Etro
20:00 – KNWLS
Thursday 25 September
09:30 – Max Mara
10:30 – Genny
11:30 – boss
12:30 – Preview
14:00 – Prada
15:00 – Emporio Armani
16:00 – Emporio Armani
17:00 – Moschino
18:00 – MM6 Maison Margiela
19:00 – Francesco Murano
20:00 – Roberto Cavalli
Friday 26 September
09:30 – Sportmax
10:30 – Marco Rambaldi
11:30 – Blumarine
12:30 – Institution by Galib Gassanoff
14:00 – Tod’s
15:00 – Giuseppe Di Morabito
16:00 – Elisabetta Franchi
17:00 – Sunnei
18:00 – Sa on Phi
19:00 – The Attico
Saturday 27 September
09:30 – Ferrari
10:30 – Ermanno Scervino
11:30 – Ferragamo
12:30 – Luisa Spagnoli
13:30 – Jean stela
14:30 – Dolce & Gabbana
15:30 – Laura Biagiotti
17:00 – Bottega Veneta
18:00 – MSGM
Sunday 28 September
10:00 – Francesca Liberatore
11:00 – HUI
12:00 – Milano Moda Graduate
14:00 – Calcaterra
15:00 – J. Salinas
16:00 – Tokyo James
17:00 – Phan Dang Hoang
18:00-Pierre-Louis Mascia
19:00 – Giorgio Armani

