High price losses at the competitor Lululemon did not dye Adidas and Puma on Friday.
While Adidas recently made it into the plus at 0.8 percent after a behavioral start, the puma course was moderately over the profit threshold with 0.4 percent. At Lululemon, a course of the course in pre-exchanging US trade was 17 percent due to a disappointing quarterly report.
Lululemon disappointed again
According to a dealer, it is already the third quarter in a row that the sporting goods group from the United States, which is particularly well-known for yoga clothing, disappointed: inside. In the morning, however, the Börsian expressed his belief that a lot is homemade from the company, which could explain the positive course development at Adidas. However, the shares of the US competitor Nike were also a little weaker.
Lululemon reduced his outlook, as it has problems with weak consumption mood to meet the high expectations and compensate for customs costs. Matthew Boss from JPmorgan mentioned that the increase in revenue was much smaller than expected on a comparable basis. The outlook for the profit per share for the current third quarter is almost a quarter below the analyst: interior consensus.
Weak home market
Randal Konik from Jefferies believes that the objectives are still not low enough and emphasized that his estimates were significantly below the analyst: inner average. The US market as a driving force for Lululemon quickly weakens. The gross margin reaches its maximum, the inventory is still too high and tariffs were a problem.
According to the analyst Jay Sole from UBS, the business trend at Lululemon is much worse than previously assumed. He sees no purchase opportunity in the decline in the price, since the profit expectations per share are exposed to significant downward risk. "The revision of business models is time -consuming"said the expert. If mistakes happen, the consensus will probably continue to decrease in the foreseeable future.

